This is the power of a jingle. You can take an experience that is often seen as unremarkable or even dreaded, reviving it into something which will not only capture your audience’s attention, but helps you build your brand and cultivate customers.
The number one reason brands and businesses create a radio jingle is because consumers will remember it, whether they want to or not. Simply put, a radio jingle will help your brand break through the noise, create brand awareness and instill trust among your listeners.
The holiday season — without a doubt the busiest, most profitable time of the year.
If you have a business, you should have a catchy jingle. If you have a business and you *don’t* have a jingle, these 5 facts will make you consider why you didn’t create one sooner. Driving engagement, creating massive brand awareness, and retaining business — this can all be done simply in 30 seconds…with the right jingle! Read f …
We can all agree that we don’t love the idea of having to listen to or watch a commercial or radio ad. However, we also can’t deny there are some jingles so catchy, they’re hard not to replay over and over in your head for the following week. From food to insurance to diapers? Yes! These big businesses have made an even bigger name for themselves w …
Did you know the first commercial to ever air was broadcasted over 80 years ago? According to Ad Age, it cost the company just $9– $4 in air charges and $5 in station charges. In today’s age, commercials have become a mainstream expectation whenever you turn on the tv. It almost seems as if commercials get more air time than actual programmin …
Did you know… 93% of millennials listen to an average of 11 hours of radio a week. Here’s some tips and tricks on how to target them. Be authentic. With the transparency of social media and advertising these days, millennials know they’re being marketed to and they want facts. They want the honest reason as to why they should purchase whatever i …
When in the jingle-making business like us, you know we’ll celebrate and showcase just about any widely-known event. One of them being the back-to-school season! While not exactly considered the fourth quarter of the year just yet, it is the signal of the end of summer and a transition into the seasons that are jam-packed with holidays that are cel …
About 40% of popular songs are about a girl or guy that the writer is telling about. Lost love, regret, admiration, deep yearnings etc. People love, LOVE SONGS! So why not sing your business love song. Not by telling people what you offer, but by showing and singing about what they may see as relative to them. Secret, ALWAYS involve your audience! S …
We have officially made it to 2021. What a relief…am I right? After a year like 2020, it almost seems like we went through another dimension. After experiencing months of the unknown, toilet paper shortages, and quarantine, we are inspired now more than ever to get back to business. January marks a time to start fresh, get your mind right, and …
2020 was a year that was…ahem…unlike any other. While we are grateful for making it to December unscathed, we look back on this year with admiration, gratefulness, and also a huge sigh of relief. This year was challenging, to say the least. We thank our lucky stars every day that our business is thriving and that we get to continue to do …
My mom and many moms in the ’50s and ’60s fed us canned everything; peas, carrots, asparagus, green beans, potatoes, etc. Then, came the research that showed that canning and over-processing killed dang near all of the good stuff related to vegetables. AND…they tasted like MUSH! So, when you’re looking for a custom music packag …
Dicky Dog Jingles is a nationally known jingle production company with one thing In mind, making your business FIRST thought of for years!