You may not realize it, but chances are you can name at least one jingle off the top of your head. Jingles are short, catchy songs or phrases that are easy to remember. And they’re not just for cereal commercials, either. In fact, jingles can be an extremely effective marketing tool, one that you should definitely consider using for your business. Here’s why.
Jingles Are Memorable
One of the most important things a jingle can do is stick in people’s heads. And that’s valuable because the more memorable your marketing is, the more likely people are to think of your brand when they’re in need of a product or service you offer.
Think about it. When was the last time you heard a jingle and didn’t immediately start singing it to yourself? Jingles are designed to be catchy and get stuck in your head, which is why so many businesses use them.
Jingles Are Versatile
Another great thing about jingles is that they’re versatile. They can be used across multiple platforms and mediums, from TV and radio commercials to digital ads and social media posts. And because they can be adapted to any length or style, there’s really no limit to what you can do with them.
Whether you want a 30-second TV spot or a 15-second radio ad, a jingle can be created to fit your needs. Plus, if you have a longer commercial or ad, you can always use part of the jingle as background music. That way, people will still associate your brand with the song even if they don’t hear the entire tune.
Jingles Are Affordable
Another big selling point of jingles is that they’re affordable, especially when compared to other types of marketing like TV or print ads. Don’t get us wrong, those other forms of advertising are effective too. But if you’re on a tight budget, a jingle might be a better option because you can get more bang for your buck.
Get Their Toes Tapping with Dicky Dog
As you can see, there are lots of reasons to use a jingle in your marketing strategy. Jingles are memorable, versatile and affordable—three qualities that any good marketing campaign should have. So if you’re looking for a way to take your marketing up a notch, consider using a jingle. And with Dicky Dog, you can have a toe-tapper made just for you in no-time. Get a FREE ESTIMATE today and see what a jingle can do for your business.
